In the planet of SEO optimization, building and retaining blog is obviously important for the long-term business growth. Many bloggers and companies don’t realize the potential of blog websites. Due to zero branding techniques such blogs remain undetectable. Without organized objectives and selection of the target keywords, blogs can create just failures and disappointments. Here are various beneficial steps for effective blog optimization.
1. Choose the suitable platform for blogs
WordPress is the boss .It makes an easy task to establish and integrate , has lots of plugins and tools . More alternatives we present to our target audience ,more chances to retain and monetize them .
2. Never ignore keywords
Crawl in the Google adword keyword tool and make certain research, before selecting the right domain name. If you are building the blogger.com blog, than adequately chosen keywords might possibly index you higher in search engine rankings. Regardless of what your blueprints include, keywords are real machines for any seo optimization campaigns.
3. Brand the domain
Avoid using wordpress in the domain, e.g. ”keyword.wordpress .com”. If you desire to position yourself successfully, brand your keyword phrase or add the word blog -” keywordblog.com”
4. Diversify design
Provide visitors with completely unique and imaginative style. Blog needs to be distinct from the website, so differentiate design. Don’t confuse reader and develop a theme relevant to your niche. Brand identity origins from the blog design, especially header.
5. Formulate valuable proposition ( not unique selling proposition )
Craft and wrap-up valuable proposition ( message for audience ) and place it in your header or in alternative most effective location. Valuable proposition leads much more to your personality building ,than monetization. So it is highly recommended to feature vision and mission statements inside it for the additional value generation.
Once you designed fundamental blog structure and made editorial planning, You should preferably plan and implement SEO optimization methods
6. optimize your blog posts
Place the keywords at the beginning of the title, make a couple of links to other pages, which show great relevancy. Create descriptive and different titles, or your site visitors will probably have a huge trouble to figure out , what you are writing about.
7. Social bookmarking and RSS feeds
Both are the rulers of successful blog marketing campaign. If the guests would like to get syndicated feeds via email FeedBlitz is made for you.
8. Confident inbound links
Anchor texts and the authority of linking pages play the vital role here. Avoid unreliable websites and not suitable to the niche.
9. Go social
Blog will need to become visible. There are two main directions, when going social – 1 take advantage of social media ( Facebook , Google + etc..) and establish a community there and 2 track backs. link exchanges, comments on others posts, using widgets for interaction and communication.
10. It’s not about the content, it’s about story
Content is not the king here. Your story will become the creator of profitable results. Remember that content is supposed to describe your writing style and story leads to your attitudes and their emotions. Always have a discussion with your target people, integrate them, ask relevant questions and make sure they answer.
Integration and diversification are 2 attributes of future SEO optimization. Therefore relationship marketing will drive your blog optimization campaign .